Madness
Award: Wood Pencil
Wood Pencil / Film Advertising Crafts / Use of Music for Film Advertising / 2017
This film gently pokes fun at how overcomplicated the coffee world has become, showing customer’s reactions to the complex menus, the expensive price tags, and the extravagant way in which coffee can be served. McCafé is then introduced as the simple solution, offering great tasting coffee, without the fuss.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.