It's time to #ShiftCreativity
D&AD Shift with Google São Paulo is an award-winning, free industry-led night school for self-taught creatives entering the advertising, design and creative industry from outside traditional pathways in Brazil.
Meet the Class of 2024 below, the talent you need.
Para ver a página em português, clique aqui.
5 months, 16 Shifters, 3 Pitches and 1 Showcase
D&AD Shifters have embraced five months of online and in-person learning with more than 15 creative agencies across multiple disciplines, from creative direction and design thinking, to ideation, pitching, and strategy.
They worked with adidas and Volvo on two real-life creative briefs as well as a 'brief-in-a-day' challenge with Sallve.
Now ready to apply their skills to the industry, here's your opportunity to see what they're made of.
D&AD Shift with Google São Paulo Class of 2024
Meet this year's cohort and filter by creative discipline.
Be part of Shift São Paulo in 2024/2025
Sign up below to register your interest for the next intake of applications.
You don’t need a pre-existing portfolio to apply - we want to find out about you, how you think and about your ideas, so be creative. You can share a design, a campaign concept, a piece of artwork, a video, some photographs, lyrics, a story, anything - it’s up to you.
To be eligible for Shift you must not hold a university degree in any subject, or be studying towards one.
You will be asked to upload three examples of your work, so make sure you have this to hand. Shift São Paulo is for you if you ever wanted a career in the creative industry but didn't think it could be possible. The programme will teach you the skills and confidence you need to gain a job in the creative industry as well as allow you access to a network you can build on throughout your career.
Thank you to our supporting agencies, contributors and mentors
Industry teachers
Marcelo Bicudo, Design Bridge & Partners
Simone Kliass, XRBR
Bruno Pedroza, Broders.tv
Ralph Uehara, Team Creatif
Thais Fonseca, Marcas com Sal
Marcio Fabio Leite, Doisemes
Mau Medeiros, Doisemes
Ken Fujioka, Ada Stratgey
Pedro Burneiko, MAAR Company
Mauro Cavalletti, Bitiki Creative Strategies
Cesar Goes, Team Creatif
Felipe Silva, Gana
André Kovadloff, BFerraz
Fred Gelli, Tátil Design
Clayton Caetano, Itaú
Dani Ryfer, Meta
Fernanda Guimarães, Meta
Pedro Takeshi, Bloomberg
Dani Ribeiro, WMcCann
Giulia Fagundes, Freelancer
Marcela Macario, Freelancer
Fernando Moratore, Freelancer
Eduarda Nieto, Apple @ TBWA/MAL
Fabio Delai, Ultravioleta
Marianna Souza, APRO
Ricardo Nunes, Sneakers BR
Mari Galindo, Nice House
Lilian Cavalini, AlmapBBDO
Icaro de Abreu, IBM
Mentors
André Kovadloff, BFerraz
Deco Artilheiro, GUT São Paulo
Deia Kulpas, Ligatipo
Eduarda Nieto, TWBA
Fe Guimarães, Meta
Hirai Fujisaka, Le Pub
João Caetano, Wieden+Kennedy
Mauro Cavalletti, Bitnik Creative Strategies
Marília Ramos, Bess
Pedro Burneiko, Maar Company
Pedro Menezes, Meta
Lucas Sacailli, Grey
Renata Decoussau, Freelance
Rodrigo Saiani, Plau
Alumni Mentor
Rafael Potenza, Stats Perform
Program partners
Felipe Savone
Lucas Diniz
Giovanna Aranha
Roberta Batah
Mauricio Faria
Volvo
Mirella Cambrea
Rafael Ugo
Pamella Kacelnikas — Grey
Priscilla Telles — Grey
Andrea Carneiro — Grey
Mariana Pagano — Grey
Radhu Verdoliva — Grey
Manir Fadel — Grey
Sallve
Renata Figueiredo
Carolina Almeida
Larissa Liz
Felipe Murat
Felipe Vieira
Valeria
Kamila Fonseca Silva
Karolyne Sousa
Shift stories
Since Shift’s launch in 2016, we have trained over 250 creatives in London, New York, Sydney, Berlin and Hamburg.
Shifters go on to write for Apple. They strategise for Spotify. They have creative ideas for Disney. They direct Stormzy, animate for Katy Perry and shoot for Vogue. Shifters are employed by every major advertising and design agency network. They win Pencils. And sit on the board at D&AD.
In partnership with
What to expect on Shift
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What does Shift offer?
- Learn from and access a global network of like-minded creatives at both peer level and industry level
- Access 1:1 Mentor pairing with industry professionals
- Develop key collaboration skills for creatives who usually work independently
- Become part of an international creative network and community, with opportunities to work with other alumni
- Build your portfolio with projects from world-leading brands
- Receive accreditation from a globally recognised creative organisation
- Continue learning and get support after the programme
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How does Shift work?
Shift aims to support learning alongside existing work. The programme runs on evenings and occasional weekends. Sessions are taught part in-person and part-online. We offer transport support within the region of the city of São Paulo, plus a limited relocation bursary for eligible applicants.
The night school offers exposure to the commercial creative industry through sessions led by creative professionals, in-person agency visits, and opportunities to work on creative briefs set by global brands looking to support emerging talent.
Every Shifter receives 1:1 mentoring support, networking opportunities and help creating their portfolio in order to kickstart their next career steps. Across 120 hours of learning, the programme covers key disciplines and topics essential for working in advertising, design and production. It also covers professional skills such as collaboration, bravery and resilience.
Key dates
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18 September 2023
Application deadline -
Submit your application by 12AM
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7 October 2023
Immersion day -
Shortlisted applicants will be invited to our in-person creative immersion day
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7 November 2023
Programme kicks off -
Start of Shift São Paulo 2023
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21 March 2024
Programme ends/final Showcase -
A celebratory event showcasing the class of 2023 portfolios to industry and securing paid placements
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Skills Development
D&AD Shifters tell us ways in which these ‘soft skills’ can help you break into the creative industry.